Super practical! Check out this AWE2024 exhibition guide now

The annual China Home Appliances and Consumer Electronics Expo (AWE) will kick off at the Shanghai New International Expo Center from March 14th to 17th.

With the theme of "Smart Technology, Creating and Enjoying Life", this exhibition focuses on technology, innovation, intelligence, health, low-carbon and other technical fields, and comprehensively displays the latest achievements of the deep integration of cutting-edge technologies such as artificial intelligence and home appliances and consumer electronics industries. It will focus on presenting high-end, customized and scenario-based smart IoT life solutions as well as innovative achievements in smart home appliances, smart home, consumer electronics, 3C digital, smart display, smart entertainment, smart health, smart travel and other fields.

How can you find the right direction in the 13 exhibition halls without getting lost? Quickly find your "dish" among 1,000+ companies? Check in dozens of activities in just four days...China State Grid is attentive We have prepared a super comprehensive exhibition guide to help you check in easily and come back with a full load!

W1 Smart Home Appliances and Consumer Electronics Hall (Smart TVs, major appliances, 3C digital, spare parts, etc.)

How generative AI technology is combined with home appliances, what AI home appliances will look like, and how home appliance companies embrace the wave of generative AI are the most anticipated highlights of AWE 2024. In the W1 Smart Home Appliances Pavilion, the huge booth area of TCL, a leading technology company, attracted everyone's attention. As the world's leading smart terminal company, this year TCL will showcase a series of innovative technologies that break through the limits of the industry, including TVs, air conditioners, refrigerators, washing machines, eye protection tablets, smart door locks, smart business displays, AR glasses, one-stop A full range of smart terminal products including smart energy solutions were unveiled. In addition to continuing to make breakthroughs in the fields of products and technologies, the TCL exhibition area will also host a number of "League of Legends E-Sports Friendship Competitions" and invite League of Legends professional players to interact with e-Sports players in person, bringing a high-tech e-Sports experience to the audience. feast.

The Chinese market is still indispensable to international brands. This year's AWE and LG exhibition area reached more than 1,500 m², the largest in the history of participation. Black electricity, white electricity, air solution series products, IT, ID and many other innovative home appliances will be exhibited here. In the LG exhibition area, users can experience smart life and learn more about LG's new products. Through sustainable and green products, "smart technology" can be brought closer to users and "create and enjoy life" for consumers. In addition, JD.com will launch new products with brands such as Haier, Samsung, Hisense, Vantage, TCL, Rinnai, and A.O. Smith. These first-ever new products are not only the culmination of the latest technology and innovative design, but will also start a journey of innovation for users in home appliances and home furnishings, allowing users to experience the wonderful integration of technology and life.

W2 Smart Home Appliances and Accessories Hall (Major appliances, spare parts, etc.)

W2 Smart Home Appliances and Accessories Hall gathers many well-known manufacturers such as Oaks, Aucma, Xiaoya, Highly, GMCC, and SERI. Among them, Oaks, which has participated in exhibitions for many years and has performed well at AWE, will debut with many new air-conditioning products such as Oaks Ao Zhiyin II, once again demonstrating its unique brand charm and innovative strength. Aucma is committed to full-temperature product innovation and will bring refrigerators, vertical freezers, Linglong air-conditioning series, Linglong washing and drying sets, Shanchuan series kitchen appliances, Aoleng series dual-temperature island cabinets, Aucma series smart beverage cabinets, etc. Products and multi-scenario solutions use technology to bring more happiness to consumers. As system-level solution providers for core components of consumer appliances, GMCC and Welling will display many core components to allow users to experience GMCC & Welling's contribution to air conditioners, refrigerators and other complete machines in terms of energy efficiency, reliability, low noise, energy conservation and environmental protection. The substantial improvement brought by it demonstrates its strength as a leader in the core components industry of consumer appliances.

W3 Smart Technology Museum (smart home, artificial intelligence, digital people, chips, Internet of Things, etc.)

2023 is known as the first year of AI. Generative AI is booming and large models are emerging one after another. In the continuous exploration of various industries, the application fields and application value of AI are gradually emerging. The 2024 Government Work Report pointed out: "Carry out artificial intelligence + actions to promote the deep integration of digital technology and the real economy." It further guides the direction of AI empowerment and promotion of industrial development and the implementation of application scenarios.

As a brand that combines artificial intelligence technology with marketing to provide services to the home appliance and household industry, CeMeta will appear at the W3 Intelligent Technology Museum to explore new possibilities for AI marketing. HiSilicon, a subsidiary of Huawei, will showcase its new HiSilicon "5+2" smart terminal solution and several smart terminal products at AWE 2024, which is expected to bring new ideas to smart home appliance interconnection and AI smart control, and create a more advanced pan- Smart home application scenarios. Taobao and Tmall Home Life will also build new life scenes across categories, helping merchants reach more people and scenes through short videos, live broadcasts, 3D exhibition halls, etc., and create new growth. It is worth mentioning that smart bed companies such as Shuford and Dream Lily also came to the exhibition with their latest products to help the public sleep health with new sleep.

W4 Consumer Electronics, Smart Technology Museum (smart TVs, smart homes, major appliances, mobile phones, smart cars, 3C digital, etc.)

Samsung, Huawei, Skyworth, Changhong, Leifen and other companies gathered at the W4 Consumer Electronics and Intelligent Technology Museum.

Samsung will showcase its latest transparent TV using Micro LED technology. It is understood that this TV is only 1cm thick and uses extremely small Micro LED chips (lamp beads), which solves the problem of low pixel density of previous OLEDs and also has advantages such as high brightness. Skyworth will showcase its smart display products, differentiated home appliances, 5G+AI+ smart home solutions, new energy optical storage, automobiles and other cutting-edge technologies and new products. It is worth mentioning that Skyworth’s 165-inch 4K Micro LED TV may be displayed at AWE. Huawei will make a grand debut with smart interconnection solutions and technology products for all scenarios of people, cars, and homes. Changhong will release a new generation of Mural TV products. This series of new products is named "Mural + TV". According to official disclosures, the new generation of products not only continues the thin and light features of Mural TV in appearance design, but also makes improvements in system intelligence. Deep optimization.

W5 Consumer Electronics, Smart Home Appliances Hall (smart TVs, major appliances, spare parts, etc.)

Hisense, Gree, Omar, Wanbao and other companies gathered in the W5 Consumer Electronics and Smart Home Appliances Hall.

As a leader in the global laser display industry, Hisense will bring the world's first foldable laser TV, the world's first 8K screen sound laser TV, the industry's first lifting and curling laser TV, ultra-black screen laser TV, and the super new laser TV Starlight S1 Pro and other super product lineups once again appeared, becoming one of the most anticipated exhibition areas of this AWE. Gree Electric will provide consumers with a greener, healthier and comfortable home environment through a series of products such as photovoltaic (wind) power, energy storage, central air conditioning, floor heating, fresh air, whole-house appliances, healthy water, and smart homes. Omar, which has always focused on manufacturing refrigerators and freezers, will bring a variety of its best-selling products to showcase its advanced technology in the refrigerator and freezer industry.

N1 Smart Kitchen and Bathroom (Kitchen Appliances, Bathroom Appliances, etc.)

Fotile, Vantage, Yunmi, Macro, Nengsu, Deyi, Mibo and other companies gathered in the N1 Intelligent Kitchen and Bathroom Hall.

The FOTILE exhibition hall will comprehensively display high-end all-scenario kitchen appliances to the industry and users, including kitchen appliance solutions covering the three major scenarios of cooking, cleaning, and storage, and a new paradigm of happy life in high-end kitchens and homes. In addition, FOTILE will also hold a spring new product launch conference with the theme "Hi-tech, Hi life" on site, enriching the exhibition experience through activities and interactive devices such as technology laboratories, digital assistant Fang Shiyi, healthy tea & cooking show , feel the joy of cooking. Vantage will make a grand appearance with the theme of "JING Future", and its integrated cooking center, ultra-thin hood, gas water heater, whole-house water solution, quick steaming and grilling all-in-one machine, integrated stove/dishwasher and other products will be unveiled. , fully interpreting the value of Vantage Clean, and sharing the concept of "cleanliness" with consumers around the world. The booth design will use "AI intelligence", "Yuanverse", "fashion" and "triple purity" as keywords, allowing visitors to be in a pure white space and deeply feel the purity of the product, the purity of the space and the purity of the senses. Purify these three levels of "purification". Macro will exhibit innovative products in four major categories: hot water, kitchen appliances, water purification, and heating, including new gas water heater series such as small volume, healthy water, and zero cold water, as well as a variety of new kitchen and bathroom suite products, bringing users Smarter, more comfortable and energy-saving kitchen and bathroom solutions. There will also be a variety of surprise interactions on site to create an interactive scene experience through technological means such as AR and VR, allowing the audience to experience the unique charm of kitchen and bathroom products more intuitively and realistically.

N2 Smart Kitchen Appliances Store (Kitchen Appliances, etc.)

N2 Smart Kitchen and Bathroom is composed of brands such as Boss, Linnei, Vanhe, Meida, Mingming, Shuaifeng, Senge, and Yitian.

Robam Appliances will be featured on site, including high-end brand Robam, the world's most luxurious home appliance Dize, New Pragmatism Kitchen Appliances, a chef brand for sophisticated women, commercial catering oil fume control solution CCS, and high-end Chinese cooking utensils brand Kitchen Source, covering different segments. market, serving different segments of users. Not only is its full cooking chain including its nine major brand matrices unveiled, its products include digital kitchen appliances, smoke stoves, integrated steaming and grilling machines, integrated products, disinfection cabinets, dishwashers, integrated washing and disinfecting machines, heating, A full range of products including water purification, refrigerators, Chinese woks, central oil fume purification systems CCS, etc. will also be on display. Linnei will participate in the exhibition with the theme of "There is a lot to do in the kitchen" and continue to create a higher quality kitchen and home life for Chinese consumers. In addition, on the afternoon of March 14, Linnei will hold a new product launch conference and officially announce a new spokesperson, starting an exquisite journey into the future kitchen. Meida will use "China's Beautiful Kitchen, Meida Integrated Stove" as its theme, and its flagship products M908, Fenghua Series, and Fengdu Series will all appear on the booth, demonstrating "variable frequency high suction power and 1 second range cigarette smoking". Shuaifeng Electric also brought its "big move" and debuted with many blockbuster new products such as "Time and Space" series, "Duoduo" series, "W20-90PRO" small magic box, and a new generation of integrated cooking center. Among them, the "Space-time" series of new products are equipped with innovative technologies such as "any screen" and "Stardish Intelligent Control System", with upgraded design, performance upgrades and intelligent control upgrades, pushing the smart cooking experience to a new level.

N3 Smart Kitchen Appliances Kitchen Small Appliances Store (Kitchen Appliances, Small Kitchen Appliances, etc.)

A number of kitchen appliances and small home appliance brands such as Joyoung, Martian, Aistar, Dongling, Youban, Tianzhuo, Jiesai, John Boss, etc. gathered in the N3 Smart Kitchen Appliance Kitchen Small Home Appliances Hall to explore more about the kitchen appliance industry. development possible.

Martian will display its new product X5 Pro based on the first integrated stove platform. Its 49.5dB* dynamic noise reduction technology will be a highlight. At the same time, Martian will also display X5, X7, and X8 with great design aesthetics. Classic models, integrated dishwashers with large capacities, and even integrated cooking robots may be launched for the first time, which is worth looking forward to. What kind of sparks will emerge when traditional cooking is injected with AI technology? Yoban, whose mission is to advocate "smart life", will launch an AI air fryer at this AWE to give food more imagination. Dongling will also release new products such as soy milk machine, fabric cleaning machine series, intelligent mite remover, steamer series, condiment machine series, fruit and vegetable cleaning machine series during AWE, using oriental aesthetics and modern technology to build a new proposal for Chinese modern life. .

N4 International Brand Pavilion (Major appliances, kitchen appliances, small kitchen appliances, bathroom appliances, etc.)

At this exhibition, in addition to the showcase of local companies, many foreign brands such as Panasonic, Siemens Home Appliances, Bosch Home Appliances, A.O. Smith, ASKO, Whirlpool, Hitachi, etc. will also compete on the same stage.

This year, Panasonic continues to adhere to its business vision of "care for the unbounded body and mind" and debut in Hall N4 with the theme of "resonance". The display of the six major areas of "Care" and "Natural Heart" achieves harmonious resonance with consumers. In addition, Panasonic will launch its sub-brand Panasonic Xtra for the Gen Z crowd for the first time. A.O. Smith focuses on openness and interconnection, bringing exciting new results in high-end smart interconnection ecosystem and smart home. ASKO will use "Discover Scandinavia" as its theme and organize orderly partitions into different product types and series to create an immersive Nordic life scene. The life matrix composed of ASKO's star products will interpret the core of high-quality life for visitors with original technology and details.

N5 Haier Hall

Haier Smart Home is still domineering, displaying its scenario-based solutions and innovative products in the smart home field on a grand scale of an entire exhibition hall, allowing the audience to experience a borderless smart and beautiful life.

Specifically, Haier Smart Home will appear with its brands Haier, Casarte, Leader, and Fisher & Paykel. Among them, Haier will bring two major smart technology home appliances series, the Saga series and the Baiqiao series; Casarte will show the scenes of Zhijing, New Conductor and other series; Leader will focus on four young people such as e-sports and cute pets. The circle of people brings different scene experiences; as the initiator of social kitchen, Fisher & Paykel will launch